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Showing posts with label Convergence. Show all posts
Showing posts with label Convergence. Show all posts

Diverging Convergence

There is a divergence of devices. We are no longer limited to the desktop or a laptop. Mobile devices have overtaken the desktop and laptops. These mobile devices may be tablets or phones. Wearable devices is no longer a thing of the future. We have devices that control refrigerators, air conditioners and a host of other appliances. We have devices controlling our television and even our automobiles. The devices are everywhere. The Internet of Things is here.






And yet, we want the same information on all devices. Whether we are using laptop, or tablet or phone, we want the same information available in each device, be it email or bookmarks. We install apps on our mobile using our laptops. We want continuity in what we watch on a laptop or mobile and what we watch on the television. We want to control our appliances using our phones. We want to alerts about our automobiles on our tablets and laptops. We want the same information irrespective of the device we are using.



The devices are diverging. The information is converging.



Convergence on Social Media – When Not to Use

So LinkedIn now allows you to update your status with your Twitter updates. There are already applications that help you post your Twitter updates to Facebook. And then there’s FriendFeed that allows you to consolidate all your social activity and push that on Facebook and other social media sites. Not to mention other aggregation services, RSS feeds, email alerts, etc. etc.

Seems like a cool thing, surely. Well almost. If your social network across different social media services looks like below, then posting the same update on different services makes sense. After all, there’re only a few connections that are common across different services you use and pushing the same update on all services helps you get the message to a wider connection base.


However, if your social network looks like the one below, you are bombarding your connections with the same update on all networks. This can be very irritating for your connections.

My rule of thumb – limit convergences of updates on different social media services irrespective of the overlaps of your connections.

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Disclaimer: The opinions expressed here are my personal opinions. Content published here is not read or approved in advance by my employers and does not necessarily reflect the views and opinions of my employers.

Creative Commons License This work by Manish Mohan is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.5 India License.

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