About two years ago I had pondered over the question of who is a better leader for business. Is it someone rooted in delivery and operations or someone with a sales background ( http://manishmo.blogspot.in/2011/01/delivery-led-or-sales-led.html)?
I think for a business to really grow, the leader has to be sales led. Having a sales oriented leader is all the more critical when the organization is in the business of service delivery. Perhaps in a products business where the product is evolving, a delivery oriented leader who is entrenched in product development and vision of the product might be better. But in most cases, it makes sense for the business to be sales led.
I have been wondering about this for a while now. What’s better for a business – to be delivery focused or to be sales focused? Who’s a better business leader – a delivery focused leader or a sales focused leader? I know of companies bracketed as being sales focused or delivery focused. Sales led/focused companies are known for their aggressive attitude towards grabbing business, at any cost, at any promise, irrespective of its delivery capabilities. Deliver led/focused companies are known to be more focused on selling only what they can deliver, known to be risk averse but perhaps more predictable in their ability to deliver. Do customers prefer one over the other? What’s better?
Coming to Chennai has introduced me to many new things. I started using Twitter! I have also had the chance to meet up with budding and experienced entrepreneurs. As part of the
Chennai Open Coffee Club I experienced un-conferences. I tried one in office and it didn’t quite go off very well, but then that’s another post.
The charm of being an entrepreneur is huge and draws a lot of people to it. I spoke to many people and listened attentively to many a discussion to understand various business models. I came across some very exiting ideas. But I got stuck at one question. Will it make money? Nothing excited me enough (read: nothing made enough money). Unfortunately I was looking at them through colored glasses of my cushioned existence of a reasonable income being deposited in my bank each month.
What I did realize is that at the end of the day, it doesn’t matter what your business plan is. It is all about the giant leap of faith, jumping off the cliff and making it happen. All it needs is lots of execution excellence and some luck.